How the 90s Revolutionized the Entertainment Industry


Darien Hamilton, Staff Writer

Does everything improve with age? Many things such as science, technology, and motor-vehicles seem to only improve as time moves forward. However, some might argue that in the fast paced age that social media has ushered in, many fantastic things were lost in the shuffle. Multiple industries have seen a decline in quality or vanished completely, since the 1990s the last decade before the internet became the conglomerate of entertainment that it is today. 

Music is one area, like most artistic fields, where classics are often held in much higher regard than modern pieces. With auto-tune being first used in 1998 and really not gaining popularity until the early 2000s, many artists had to rely on their natural vocal skills. Powerful artists like Mariah Carey, Michael Jackson, George Michael, Queen, Vanilla Ice, Dr. Dre, Elton John, Nirvana, and Whitney Houston towards the beginning of the decade, and legendary musicians such as Coolio, The Notorious B.I.G., Snoop Doggy Dog, Madonna, Jon Bon Jovi, 2Pac, Van Halen, Journey, Bruce Springsteen, Usher, Will Smith, and Britney Spears came from this time. With the rise of appearance influencing musical success, during the front of the Twentieth Century, and music streaming services, many say the music industry is dying. Usher, a popular rapper and songwriter who dabbled in alternative-rock, claimed that technology is destroying music. 

Another form of art and entertainment that hit a stride during the 90s was cinematography in film. With Superman(1978) starring Christopher Reeves showing that comic book adaptations could be well done, and when Steven Spielberg showed the world in Jurassic Park(1993) that incredible special effects could be reached without computers or VFX, Science Fiction reached a peak like never before. With monumental movies like Independence Day, Alien, Predator, Men in Black, And Terminator pioneering the genre, phenomenal directors started to appear. Some of the most notable was George Lucas, Steven Spielberg, James Cameron, and Chris Colombus created masterpieces of pop-culture not the least of which being Home Alone, Titanic, Star Wars The Phantom Menace, and similar movies like Batman Begins, Space Jam, and Back to the future. Jurassic Park alone was said to directly inspire the Star Wars prequel trilogy, as well as the Lord of the Rings movies. Many of the directors continue to make great movies today, as well as remake, reboots, and sequels to their fantastic films are being created to bring the magic of cinema to a new generation.

Although every decade has many meaningful trends and creations, the 90s were the last decade before the millennium, which ushered in a new age of computer generated entertainment, making it monumental in the grand scheme of today’s society.